Marketing to Women: Only 18% of Hospital CEO’s Are Women

February 19, 2013 § 3 Comments

Let the statistics speak for themselves:   Women make 80% of the healthcare decisions.  Seventy-three (73%) of medical and health service managers are female.   Women compose 47% of medical school graduates.  Some 32% of all physicians are women.   And  yet only 18 percent of hospital CEOs are female.  And even worse, only 4% of healthcare company CEOs are women.

The following presentation from Rock Health gives some of the perceived barriers to advancement in healthcare – self confidence, time constraints, ability to connect with senior leadership, family and education/skills.

While women are beginning to make upward progress, it is amazing that these types of gender differences still exist.  What do you think?

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You are currently reading Marketing to Women: Only 18% of Hospital CEO’s Are Women at The Lipstick Economy.

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