Marketing to Women: Celebrating Twitter’s Birthday!
March 22, 2012 § 2 Comments
Sorry, Twitter, this is a belated Twitter Birthday greeting. We love you and can’t believe you are six years old now. How time flies. You know the ladies love you. In fact, some 10% of all female internet users “tweet”, compared to 7% of male users.
Today, Twitter says it has grown to more than 140 million active users — up from about 100 million back in September. There are also about 340 million tweets per day. Twitter is also now available in 28 languages around the world.
There’s a new term around called tweets-per-second, or TPS. While there are folks who don’t use Twitter, you see it everywhere. Whether it’s American Idol, The Voice, a sporting event, The Today Show or a news show, their twitter handles and tweets are broadcast widely.
So what do we use Twitter for? I use it for communicating for business, keeping up with news and getting ideas for my blog and marketing.