Marketing to Women: Celebrating Twitter’s Birthday!

March 22, 2012 § 2 Comments

Sorry, Twitter, this is a belated Twitter Birthday greeting.  We love you and can’t believe you are six years old now.  How time flies.  You know the ladies love you.  In fact, some 10% of all female internet users “tweet”, compared to 7% of male users.

Today, Twitter says it has grown to more than 140 million active users — up from about 100 million back in September. There are also about 340 million tweets per day.  Twitter is also now available in 28 languages around the world.

There’s a new term around called tweets-per-second, or TPS.   While there are folks who don’t use Twitter, you see it everywhere.  Whether it’s American Idol, The Voice, a sporting event, The Today Show or a news show, their twitter handles and tweets are broadcast widely.

So what do we use Twitter for?  I use it for communicating for business, keeping up with news and getting ideas for my blog and marketing.

Here’s an infographic that gives some good info.

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